LONDON, UK: George Warman Publications, part of the Mark Allen Group, has bought the rights to the BDIA Dental Showcase, the British Dental Industry Association (BDIA) announced on Friday. The publisher of several UK dental publications, including Dental Update and The Dentist, will be running the exhibition from the next edition in Birmingham in 2017 onwards.
According to the BDIA, which represents dental manufacturers and suppliers in the UK, the event will continue to be known as “BDIA Dental Showcase” for at least five years. It also said it will be working very closely with the Mark Allen Group to provide the best possible event for exhibitors and visitors in the future.
“Dental Showcase will benefit greatly from this new arrangement, providing fresh initiatives to maintain the show’s position as the market leader,” commented BDIA President Mike Cann. “Working in partnership with George Warman and the Mark Allen Group is the perfect solution. They run leading exhibitions and events across diverse sectors and I believe their experience and expertise will make BDIA Dental Showcase an event that will be the envy of most.”
The premier dental business event for the UK market takes place at ExCeL London every two years. Every other year, the show moves to the NEC Birmingham. Each of the last two editions saw over 12,000 dental professionals from across the UK in attendance.
Next year’s Dental Showcase will be held from 19 to 21 October.
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